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SILENTLY STANDING ON TOP OF THE MOUNTAIN.

A DEEP BREATH OF COLD AIR FILLS THE LUNGS IGNITING A SENSE OF AWARENESS. EYES SCANNING THE PANORAMIC VIEW OF EMPTY SNOW-FILLED MOUNTAINS LEAVES A FEELING OF ALONENESS, SMALLNESS. NOT IN A NEGATIVE WAY, BUT WITH A PURE AWAKENING AND UNDERSTANDING THAT YOUR ACTIONS ARE PART OF A LARGER PICTURE.

OUR JOB AS MARKETING PROFESSIONALS...

is to find the voice that can provide effective communication between the brand executives and their target audience. Our continuous 8-Step process allows us to find this voice, amplify the message, broadcast it and gauge its reception amongst the target audience.


Our continuous 8-Step process


  1. 1. ANALYZE: Acquire in-depth analysis to formulate trends, internal/external perceptions, and competitive landscapes on macro and micro levels.

  2. 2. STRATEGIZE: Data acquired through analysis is used to develop strategies to create relevant messages and ideas.

  3. 3. ESTABLISH: Brand/Product communication can be implemented in visual contexts. Visual contexts make up the foundation of brand communication.

  4. 4. DEVELOP: Involving both campaign planning and creative messaging, a plan is formulated which is a multipronged approach to include a mixture of content marketing, digital, multi-media, and traditional print.

  5. 5. EXECUTE: Creative Campaign released across multiple mediums including print, video, and digital.

  6. 6. INITIATE: Sales Initiatives such as coupons, in-store promotions, direct email, tradeshow promotions are developed and released to boost sales efforts and carry creative messaging through the cycle.

  7. 7. EVALUATE: Customer brand impact, digital analytics, sales data, and conversion rates are calculated.

  8. 8. OPTIMIZE: Strengths are maximized, weaknesses are addressed, opportunities are targeted, and threats are minimized.

Marketing Services

-Environmental Scans

-SWOT Analyses

-Customer/Market Surveys

-Product Development

-Go-To-Market Strategies

-Product/Line Extensions Development

-Campaign Strategy Development

-Campaign Management

-Campaign Evaluation

-Social Media Management

-Tradeshow Promotion

-Project Management

-GEO Targeting